Ted London

Ford Motor Company Clinical Professor of Business Administration
Senior Research Fellow, William Davidson Institute

Education
PhD University of North Carolina 2005
MBA Claremont Graduate University 1988
BS Lehigh University 1985
Biography

Ted London is the Ford Motor Company Clinical Professor and Area Chair of Business Administration at the University of Michigan’s Ross School of Business and a senior research fellow at the William Davidson Institute. An internationally recognized expert on the intersection of business strategy and poverty alleviation, his research focuses building enterprises that achieve impact at scale in low-income markets.

He has published numerous articles, reports, and teaching cases, sits on several advisory boards, and shares his research in venues across the globe.  He has also advised dozens of leadership teams in the corporate, non-profit, and development sectors. Before coming to Michigan, London was on the faculty at the University of North Carolina, where he also received his PhD in strategic management. Prior to that, he held senior management positions in three continents.

London was honored to receive the Aspen Institute’s Faculty Pioneer Award and the Ross School’s Victor Bernard Teaching Leadership Award, recognizing his enduring impact on the development of inclusive business and how it is taught in the classroom. His multi-award winning book, The Base of the Pyramid Promise: Building Businesses with Impact and Scale, translates over 25 years of research and experience into actionable strategies, frameworks, and tools for managers seeking inclusive growth.

Latest Faculty News & Research
Featured Books
The Base of the Pyramid Promise: Building Businesses with Impact and Scale
Ted London
As economic growth slows in the developed world, the base of the pyramid (BoP) represents perhaps the last great, untapped market. Of the world's 7 billion inhabitants, around 4 billion live in low-income markets in the developing world. These 4 billion people deserve—and, increasingly, are demanding—better lives. At the same time, the business community seeks new opportunities for growth, and the...
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Ted London and Stuart Hart
More and more enterprises are seeking to craft winning "base of the pyramid" (BoP) ventures, serving the world's four billion poorest customers while alleviating poverty at the same time. Early first-generation ventures focused primarily on selling products to this massive and growing under-served market. Many of these initiatives did not scale, and some have failed. Crucial lessons have been...
Riches at the Base of the Pyramid: Alleviating Poverty with Green Productivity and Sustainability
Authors
London, T.
Published Date
2019
Authors
London, T.
Source
Asian Productivity Organization
Pages
xi-xii
Preamble
A. H. Hu
Empresa Pobreza Sostenibilidad: La Empresa Responsable Frente a Los Retos Globales
Authors
London, T.
Published Date
2017
Authors
London, T.
Source
ONGAWA and Agencia Española de Cooperación Internacional para el Desarrollo (Spanish Agency for International Development Cooperation).
Replanteamiento de las inversiones de la comunidad de desarrollo en negocios inclusivos (Rethinking development community investments in inclusive business)
J. M. Gómez
Responsible Management Education and the Challenge of Poverty: A Teaching Perspective
Authors
London, T.
Published Date
2016
Authors
London, T.
Source
Greenleaf Publishing
Pages
62-77
Teaching at the intersection of business development and poverty alleviation: Bringing the base of the pyramid into the classroom
M. Gudic, C. Parkes, & A. Rosenbloom
Corporate Environmentalism and the Greening of Organizations
Authors
Rondinelli, D. A. & London, T.
Published Date
2013
Authors
Rondinelli, D. A. & London, T.
Source
SAGE
How corporations and environmental groups collaborate: Assessing cross-sector alliances and collaborations
J. Jermier
Advances in International Manage, Vol. 25: Institutional Theory in International Business and Management
Authors
London, T.
Published Date
2012
Authors
London, T.
Source
Emerald Publishing Group
Pages
15-22
The impact of a scholar’s career: More than just the usual numbers for Jagdish Bhagwati.
L. Tihanyi, T. M. Devinney, & T. Pedersen
Case Studies in Social Entrepreneurship and Sustainability: The Oikos Collection, Volume 2
Authors
Christiansen, M. & London, T.
Published Date
2011
Authors
Christiansen, M. & London, T.
Source
Greenleaf Publishing
Pages
162-184
VisionSpring: A lens for growth at the base of the pyramid
J. Hamschmidt & M. Pirson
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Authors
London, T. & Hart, S.
Published Date
2011
Authors
London, T. & Hart, S.
Source
FT Press
Pages
1-16
Introduction: Creating a fortune with the base of the pyramid
T. London & S. Hart
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Authors
London, T. & Hart, S.
Published Date
2011
Authors
London, T. & Hart, S.
Source
FT Press
Pages
217-232
Conclusion: A continuing journey
T. London & S. Hart
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Authors
London, T.
Published Date
2011
Authors
London, T.
Source
FT Press
Pages
19-44
Building better venture with the base of the pyramid; A roadmap
T. London & S. Hart
Global Business
Authors
London, T. & Vakil, M.
Published Date
2008
Authors
London, T. & Vakil, M.
Source
Cengage Learning
Pages
524-529
Shakti: Unilever collaborates with women entrepreneurs in rural India
M. W. Peng
Case Studies in Sustainability Management and Strategy: The Oikos Collection
Authors
Buffington, J. and London, T.
Published Date
2007
Authors
Buffington, J. and London, T.
Source
Greenleaf Publishing
Pages
162-184
Building a sustainable venture: The Mountain Institute’s earth brick machine
J. Hamschmidt
Handbook of Transformative Cooperation
Authors
Milstein, M. B., London, T. & Hart, S. L.
Published Date
2007
Authors
Milstein, M. B., London, T. & Hart, S. L.
Source
Stanford University Press
Pages
84-103
Revolutionary routines: Capturing the opportunity for creating a more inclusive capitalism
S. K. Piderit
Microfinance in Latin America
Authors
Mugica, Y. & London, T.
Published Date
2007
Authors
Mugica, Y. & London, T.
Source
ICFAI
Pages
192-205
A development bank’s success with microfinance: Banco do Nordeste’s CrediAmigo
S. Rajagopalan
Handbook of Strategic Alliances
Authors
London, T., Rondinelli, D. A., & O’Neill, H.
Published Date
2005
Authors
London, T., Rondinelli, D. A., & O’Neill, H.
Source
SAGE
Pages
353-366
Strange bedfellows: Alliances between corporations and non-profits
O. Shenkar & J. Reuer
Unfolding Stakeholder Thinking
Authors
Rondinelli, D. A., & London, T.
Published Date
2002
Authors
Rondinelli, D. A., & London, T.
Source
Greenleaf Publishing
Pages
201-215
Stakeholder and corporate responsibilities in cross-sectoral environmental collaborations: Building value, legitimacy and trust
J. Andriof, S. Waddock, B. Husted & S. Rahman
The Base of the Pyramid Promise: Building Businesses with Impact and Scale
Authors
London, T.
Published Date
01/2016
Authors
London, T.
Source
Stanford University Press
9780804797337
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Authors
London, T. & Hart, S.
Published Date
2011
Authors
London, T. & Hart, S.
Source
FT Press