Remote Area Medical

Rockford, TN, USA

Project Goal

Conduct market research and develop a marketing plan to expand Telehealth adoption in low-resourced rural communities in America

Faculty Advisors

Cheng Gao

Assistant Professor of Strategy

Cheng Gao is an Assistant Professor of Strategy. His research focuses on innovation, entrepreneurship, and nonmarket strategy. His research examines...

Janet Weiss

Mary C Bromage Collegiate Professor of Business Administration

Professor of Organizational Behavior and Public Policy

Stephen M Ross School of Business and Professor of Public Policy

Gerald R Ford School of Public Policy

Since 1983, Janet Weiss has been on the Management and Organizations faculty of the Ross School, and jointly appointed with the Ford School of Public...

MAP Type

Industry

Function

Region

Class Year

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