Louisville, KY, USA
Conduct a deep analysis of celebrity-backed brands, both successful and unsuccessful, from the last ten years to inform future marketing strategies for Spirits, and Brown-Forman at large
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Louisville, KY, USA
Develop full market assessment of Gen Z, low-alcohol consumers and market entry recommendations for an existing alcohol brand
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Grand Rapids, MI
Develop a marketing plan to position Butterball Farms as the leader in customized flavor solutions.
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Grand Rapids, MI
Conduct a market analysis on a potential new product line, and recommend product positioning and marketing plan to enter the grocery channel.
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Grand Rapids, MI, USA
As a Mission driven company, we would like the U of M Team to develop a recommendation and plan to bring the Company Mission and Guiding Principles “forward” as a critical component of our positioning...
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Seattle, WA, USA
Develop recommendations on novel ways to influence member behavior so that they manage their conditions better and seek higher value care options
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Deerfield, IL
Develop a 3-5 year strategic marketing plan for electrified construction equipment aligned to customer adoption.
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Contact Us

RossActionLearning@umich.edu
734.615.2096